The Hangover
02-06-2009
The Hangover, a comedy from the director of Old School and Road Trip, promises to be one of the funniest films of this year and Warner Bros have chosen HyperlaunchDMG to promote the movie online.
Our team of social media and buzz specialists Noize have created a bespoke YouTube channel for the film to act as the focal point of the campaign. This is the first time that Warner Bros have used a social media platform to lead a campaign for a theatrical release.
The channel contains exclusive cast footage as well as trailers for the film which is in cinemas from June 11th. Subscribers can even upload their own wild and funny experiences to win a trip to Las Vegas, the setting for the movie.
Click here to visit The Hangover’s very own YouTube channel.
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